Archive for March, 2010

Is Training Worth the Cost? ….it depends

Our approach includes classical rhetoric, arts of persuasion, appeals to logic, reason, authority, and the psychology associated with graphics

Premise and Proof

Writing proposals is the art of being persuasive.  In other words, its an attempt to make a premise and prove the primary theme that: you are the most valued customer. This is best accomplished by writing effective themes introduce your explanation. When attempting to write themes or thesis sentences, try to use the word “because” to link the premise [...]

Why Proposals Don’t Win

There are several good reasons why proposals are successful and win awards